Sitting down and writing a lengthy piece of content is some people’s idea of hell. Most of us simply haven’t got the time or the in-house expertise.
Whatever the reason for outsourcing this area of your marketing, we’ll gladly take on the challenge of delivering content that adds value to your business, reflects your personality and encourages engagement with your audience.
Our writers are a mix of journalists, bloggers, senior writers, business editors and sector specialists, and they love getting their teeth into a new piece of content.
Project managers are on hand at all stages of the process, providing support to the writers and our clients wherever it’s needed.
The team’s combined experience means we’re comfortable producing editorial content across many sectors and levels of complexity.
At one end of the spectrum, there’s simple newsjacking, which simply involves adding insight and commentary to relevant information that’s already in the public domain. It’s a great way to keep your blog and social media ticking along, without taking up too much of your valuable time and budget. It also removes the head scratching when you need to think of new topics to cover!
At the opposite end of the scale, is longer format Thought Leadership and experience-driven content, covering hot topics that influence and shape your industry. By intriguing, educating and inspiring readers, you’re establishing yourself, and your business as credible and trustworthy.
It goes without saying that we offer everything in-between, too, from ghost blogging to website copy. Anything that will help you get the insight and authority your business can offer, on the page, for your customers to see.
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